• Thebe Magugu launches e-commerce

    1 month ago - By Fashion United

    Thebe Magugu, last year's winner of the LVMH prize, has now stepped into the growing world of e-commerce. There's no arguing that it's next to impossible for a fashion brand to survive without e-commerce nowadays, especially among the era of coronavirus. Magugu promptly began working on e-commerce expansion after a drop in wholesale orders that so many independent designers became victim to thanks to coronavirus. The designer's e-commerce site officially launches today with a campaign shot by Travys Owen.
    The website opens with the Thebe Magugu logo, and the left-hand side features a menu...
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  • EXCLUSIVE: LVMH Prize Winner Thebe Magugu Reflects on Pandemic Anxiety for Dover Street Market-Exclusive Drop

    EXCLUSIVE: LVMH Prize Winner Thebe Magugu Reflects on Pandemic Anxiety for Dover Street Market-Exclusive Drop

    1 month ago - By Hypebeast

    LVMH Prize winner Thebe Magugu 's personal sketchbook Instagram is a sanctuary for the Johannesburg native's creative side. Free from demands and prying eyes, the designer "doodlemyself into certain situations instead of photographing them," he explains, utilizing this motif as a basis for a new line dubbed "Extracurricular," initially dropping exclusively at Dover Street Market. Equally inspired by KC Green's memetic On Fire and the ongoing coronavirus pandemic, Magugu's design reflects a universal feeling, that of a population striving to cope and persevere through turmoil. He also...
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