Les Girls Les Boys Collaborates With Opening Ceremony for Underwear Line for Holiday
8 days ago - By WWD
ALL ARE WELCOME: Les Girls Les Boys founder Serena Rees liked that her company's label can be read in either direction since inclusivity is the bedrock of her business.
The one-year-old label has teamed with Opening Ceremony for cobranded underwear, cotton ribbed tanks and three-pair packs that are geared for fret-free holiday shopping. In tune with the unisex trend, many pieces are designed to be worn by women or men. “Anything goes - we just want people to have that freedom like themselves and to not feel limited, constrained or put in boxes in any way.”
Available in recycled packaging...
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