Zoë Kravitz to Front YSL's Black Opium Fragrance
4 monthes ago - By WWD
NEW FACE: Zoë Kravitz has been named the new international face and spokesperson of Black Opium, the women's fragrance from YSL Beauté.
The 29-year-old actress and musician, who has already served as the global ambassador of YSL makeup, counts 3.6 million Instagram followers. Her first role for Black Opium will be to appear in a new campaign for the scent set to break on Aug. 18. The film component was shot by Jonas Lindstroem, while print images were lensed by Tyrone LeBon.
In a statement Kravitz called Black Opium “bold,” “iconic” and a “modern legend.”
According to YSL: “A much-followed...
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